The MadBrooks Brief

Red everywhere except a handful of names that actually earned it today.

Sep 30, 2026 · 9:09 PM CT · 3:09 · The MadBrooks Brief | Night | Thu, Oct 1

Red everywhere except a handful of names that actually earned it today. Intel up three point seven one percent to one twenty. Best mover on the board. Semis aren't dead — just selective. Salesforce up one point eight nine to two twenty-nine. Enterprise software quietly holding its own while the…

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Red everywhere except a handful of names that actually earned it today.

Intel up three point seven one percent to one twenty. Best mover on the board. Semis aren't dead — just selective. Salesforce up one point eight nine to two twenty-nine. Enterprise software quietly holding its own while the rest of tech bleeds.

Apple up one point one to three thirty-three. Amazon up one point oh one to two forty-nine. Two of the biggest names in the market swimming upstream today — worth noting when everything else is fading.

Now the red.

Walmart down two point seven percent to one oh three ninety-two. Meaningful drop for a defensive name — rotation or something uglier, you decide. Eli Lilly off two point three three to eleven fifty-seven. Weight-loss trade cooling fast. UNH down two point one to three sixty-seven. Healthcare getting no love today. Meta falls one point eight four to seven twenty-five. Big cap tech is not a safe harbor right now. Broadcom down one point one to three fifty-one. Semis giving with one hand, taking with the other. Costco down one point five four to nine ten. Even the membership economy is feeling it. JPMorgan off one point two four to three thirty-one. Netflix down one point oh two to sixty-nine fifty-eight. Financials and streaming both leaking heading into a weekend with nothing resolved.

ETF picture tells the story cleanly. SPY down point two one. QQQ up point two five — tech futures holding slightly green while everything else fades. IWM down point four — small caps lagging. DIA down point eight four. Dow components taking the hardest hit.

VIX at sixteen thirty-four. Not panicking, but not relaxed either. That's a market that's uneasy and not committing. Gold data unavailable today.

No economic calendar events scheduled. No macro catalysts on the tape. This tape is moving on sentiment alone, and sentiment is cautious.

Earnings today: AGSS, ALP, CBIH, COOT, CYCA, LNAI. Small names, low visibility. None move the broader market.

Asian markets data unavailable. Going in without overnight context.

The setup: green in semis and mega-cap growth, red in defensives, healthcare, and financials all at once. That's not a rotation — that's a market selling what it can, not what it wants to. QQQ barely positive while the Dow bleeds eight tenths of a percent. This tape does not trust itself.

Numbers don't lie. People do. Trade accordingly.

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AI generated. Not financial advice.