The MadBrooks Professor

Interest Rates and Equity Valuation: The Discount Rate Dilemma

Jul 7, 2026 · 9:12 AM CT · 8:40 · The MadBrooks Professor | Interest Rates and Equity Valuation | The Discount Rate Dilemma | 7/7/2026

Why interest rates matter for stock prices, how the risk-free rate affects DCF models, and what rising or falling rates mean for growth vs value stocks. Macro meets micro.

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Transcript

When Jerome Powell speaks and the ten-year Treasury yield jumps fifty basis points, your growth stock portfolio doesn't care about your thesis on innovation—it cares about math.

Let's talk about why interest rates move stock prices, and I mean really move them, not in some abstract macroeconomic sense but in the actual mechanics of how you value a business. Because when you understand the discount rate, you understand why the same company with the same earnings can be worth half as much when rates go from two percent to five percent.

Start with the foundation. Every stock price is the present value of all future cash flows that company will generate, discounted back to today. That discount rate has two main components: the risk-free rate and the equity risk premium. The risk-free rate is what you could earn with zero risk, typically proxied by the ten-year Treasury yield. The equity risk premium is the extra return you demand for taking on the uncertainty of owning stocks instead of bonds. When we talk about interest rates affecting stock prices, we're talking about that risk-free rate component.

Here's the math that matters. Say you're valuing a company that's going to generate one hundred dollars in free cash flow ten years from now. If your discount rate is five percent, that future hundred dollars is worth about sixty-one dollars today. But if rates rise and your discount rate goes to eight percent, that same hundred dollars is worth only forty-six dollars today. Same company, same cash flow, twenty-five percent lower value. That's not a market overreaction. That's arithmetic.

Now multiply that effect across every year of cash flows into perpetuity, and you start to see why rate changes cause earthquakes in equity markets. The further out those cash flows, the more sensitive they are to changes in the discount rate. This is duration, the same concept that governs bond prices, but it applies to stocks too. A company that won't produce meaningful cash flow for ten years has much longer duration than a company printing cash today.

This brings us to growth versus value, the great divide that widens and narrows with every Fed meeting. Growth stocks are companies where most of the value sits far out in the future. Think about a software startup that's losing money today but claims it'll dominate its market in eight years. When you run a discounted cash flow model on that company, maybe eighty or ninety percent of the present value comes from cash flows beyond year five. That's long duration. When rates rise, those distant cash flows get hammered by higher discount rates.

Value stocks work differently. These are mature companies generating substantial cash flow right now. An oil refiner, a regional bank that's actually profitable, a consumer staples company with stable margins. When you value these businesses, a much larger proportion of the present value comes from near-term cash flows. Years one through three might represent forty or fifty percent of the total value. That's short duration. When rates rise, the math still hurts, but the damage is contained.

Let me give you a real example. In 2021, when the ten-year Treasury was hovering around one and a half percent, the market couldn't get enough of unprofitable tech companies with massive addressable markets. Zoom was trading at over fifty times sales. Snowflake was worth eighty billion dollars while burning cash. The discount rate was so low that even cash flows fifteen years out looked valuable in present value terms. Then 2022 happened. The Fed started hiking, the ten-year yield ran toward five percent, and those same companies lost sixty, seventy, eighty percent of their market cap. The business models didn't suddenly fail. The discount rate changed.

Meanwhile, energy stocks and financial stocks, classic value plays, actually went up in many cases during that same period. Part of that was fundamentals improving, oil prices rising, banks earning more on their lending spreads. But part of it was simply duration. The market was repricing everything, and the stocks with more value tied to current cash flows held up better.

Here's where it gets more textured. The risk-free rate is only one input into your discount rate. The equity risk premium moves too, often in ways that correlate with rate changes. When the Fed is hiking rates to fight inflation, markets tend to get more volatile. Credit spreads widen. Risk appetite falls. That means the equity risk premium often rises at the same time the risk-free rate is rising, compounding the effect. Your discount rate might jump from seven percent to ten percent, not seven to eight. Now you're really crushing valuations.

The reverse happens when rates fall. The Fed cuts because growth is slowing or something broke in the financial system. That often increases uncertainty, which should widen risk premiums. But markets don't always work that way. Sometimes rate cuts spark risk-on behavior, premiums compress, and suddenly high duration growth stocks rip higher because the discount rate is plummeting from both directions.

This creates interesting tactical situations. After rate hiking cycles, growth stocks often dramatically outperform in the first year of rate cuts. We saw this in 2001, in 2008, in 2019. It's not magic. It's math plus sentiment. The discount rate falls, long-duration assets become more valuable, and momentum traders pile in.

But here's what gets misunderstood. Higher rates don't automatically mean stocks go down. What matters is where rates are relative to expectations and where they are relative to earnings growth. If companies are growing earnings at fifteen percent and rates rise from three to four percent, stocks might be fine. The numerator in your valuation formula, the cash flows, is growing faster than the denominator, the discount rate, is rising. But if rates jump from three to six percent while earnings growth is flat, you've got a problem.

You also have to think about why rates are rising. If the ten-year yield is going up because the economy is accelerating and inflation expectations are rising in a healthy way, that's often good for stocks. Corporate earnings tend to grow in that environment. But if rates are rising because the Fed is slamming the brakes or because bond vigilantes are demanding higher yields due to fiscal concerns, that's a different story. Same rate move, different implications.

The practical takeaway for portfolio construction is that you need to think about duration in your equity exposure, not just your bond allocation. When rates are near zero and the Fed is telling you they're staying there, you can take more duration risk. Load up on growth, on companies reinvesting everything, on businesses that won't mature for years. When rates are rising or already elevated, you want more near-term cash flow in your portfolio. That doesn't mean abandon growth entirely. It means balance.

One more wrinkle. In practice, nobody actually uses the risk-free rate as their discount rate for equities. You add a premium, typically four to six percentage points historically. So when the ten-year is at two percent, you might use seven or eight percent to discount equities. When the ten-year hits five percent, you're using nine or ten percent. That means a three hundred basis point move in Treasury yields translates to a three hundred basis point move in your equity discount rate, all else equal. And in valuation models, three hundred basis points is the difference between expensive and cheap.

This is why you can't separate macro from micro when you're valuing stocks. The Fed's policy decisions flow directly into the discount rate you use in your DCF model, and that discount rate determines whether you're buying or selling. Interest rates aren't background noise. They're the denominator in the equation that determines every stock price.

See you Wednesday. When rates rise, the future gets cheaper—and growth stocks are portfolios full of the future.

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AI generated. Not financial advice.